Here’s a map of single-copy locations. Sign up for our daily newsletter here Two weeks ago, on one night alone, I saw five ...
In the presidential campaigns’ TV ads down the final stretch, it’s been all about the economy. A majority of ads targeting ...
Sinclair executives added that they expect a loosening of industry regulations post-election and an update on "outdated ...
In recent weeks, particularly during sporting events and news broadcasts, broadcast TV outlets have aired content warnings before televising political ads that carry anti-trans messaging and in front ...
To mitigate risk and exploit the upside, it’s critical for brands to understand the right - and wrong - ways to approach TV advertising. It’s tempting, especially when cost is a concern ...
Television screens are now full of retailers’ Christmas ad campaigns as the all-important ‘Golden Quarter’ gets into full ...
AMANDA. A LOT OF MONEY. STACY AND BEN. THIS YEAR, THERE’S BEEN NEARLY $5 MILLION SPENT JUST ON TV ADS FOR STATE HOUSE RACES IN CENTRAL IOWA. AND THAT DOESN’T EVEN INCLUDE RADIO OR DIGITAL ADS ...
Apple introduced the “Hey Siri” command with iOS 8 to let users easily interact with the virtual assistant without ...
Ads referencing taxation, which warn of potential Democratic-led tax hikes, rose as a share of GOP broadcast TV spending to 40%, becoming the top-ranked issue in the first two weeks of October ...
AbbVie is reaching for the Sky(rizi) as it spent a staggering $51.5 million on TV drug ads for its immunology blockbuster in October. | AbbVie is reaching for the Sky(rizi) as it spent a staggering ...
Roughly 38% of all broadcast TV ads run in those seven states by the presidential campaigns and their allies were negative in tone in October, according to ratings assigned by AdImpact.