During the 2024 postseason, you're going to see something new: MLB helmets will feature a brand logo. Major League Baseball ...

Strauss sees the partnership as important to raising brand awareness after entering the U.S. market last year. CEO Henning ...

The logo of a Germany-based sponsor will adorn the helmets of Major League Baseball players in the postseason through a multi-year partnership announced Friday.

Major League Baseball on Friday announced a new multiyear international partnership with European workwear leader STRAUSS ...

It’s far from a done deal. Sports Illustrated reported that, in addition to the acknowledged bids from investors in Houston, ...

Rogers Communications' plan to buy out Bell's ownership share of Maple Leaf Sports & Entertainment could become a big victory ...

The logo of a Germany-based sponsor will adorn the ... as well as clubs such as Bayern Munich of the German Bundesliga and Liverpool FC of the English Premier League. The batting helmet ...

Ads of 5-by-0.92 inches (12.7-by-2.3 centimeters) will be on each side of every helmet featuring “STRAUSS” in capital letters ...

the Cardinals played more home games in Hamilton than the Tiger-Cats and Forge FC combined, he said. "You don't have to take a trip into Toronto to see a great baseball game. It's right here in ...

The new Champions League should inscribe Gordon Gekko's maxim from the movie Wall Street in its logo: "Greed is good". The ...

Interest in the National Women’s Soccer League is still making gains too. Soccer fans successfully rallied to bring the Angel ...