When it comes to Black Friday, Amazon is taking center stage. The retail giant just announced its official Black Friday sale will begin on November 21 and run through December 2. From Dyson and Levi's to Hot Wheels and Ninja, you can expect tons of massive markdowns on your favorite name brands.

Black Friday is starting more than a week early at Amazon. The retailer will begin offering holiday deals beginning Nov. 21 this year, with new specials hitting through Nov. 29 (the actual date of Black Friday in 2024).

After spending several weeks in the shadows while the other big retailers duked it out for the early Black Friday announcement spotlight, Amazon finally announced dates for its end-of-November schedule on Nov. 13: Amazon's Black Friday event will start on Thursday, Nov. 21, and run through (Cyber) Monday, Dec. 2, with new deals dropping every day.