The original logo featured a 1950s-esque maroon cursive font. Soon after, the brand chose to embrace its famous donuts in its iconography. The company's logo featured "Dunkie" the donut-based ...

Without any other context, you can perhaps ID dozens if not more logos of carmakers, retail chains and consumer goods. But ...

It follows January's rebranding of the 85-year-old film company 20th Century ... TV and film rebrands retained the famous fanfare theme tune and searchlight logo. 20th Century Fox Television ...

Do smaller companies make better pickles than the larger, more well-known brands ... with its old family recipe for nearly ...

Jared Holz, Mizuho, joins 'Fast Money' to talk Viking Therapeutics and the biotech sector. YouTuber MrBeast becomes the 8th ...

CELSIUS Energy Drinks sponsors the highly anticipated Jake Paul versus Mike Tyson heavyweight boxing match, set to air live ...

Audi is launching a new sub-brand that does away with its iconic four-ring logo in a strategy to conquer new markets.

Protect your business's most valuable asset with expert tips on intellectual property management, from trade secrets to ...

But despite all his preparation, Devereux was skeptical when he first saw an ad for what was billed as Blues Brothers Con — a daylong gathering and concert for fans of the music side project started ...

Taken together, they paint a picture of a globally renowned luxury brand. Currently at the helm, tasked with writing the next ...

Washington Commanders fans are calling on President-elect Donald Trump to help get the team's name changed back to "Redskins" ...